As an SEO Specialist, I can offer a significant variety of services to my clients. These services are tailored to not just increase the visibility of their website on search engines, but also to draw in targeted, high-quality traffic that can help grow their business.
1. *SEO Audit*: The first step before planning a strategy is to understand the current state of your website. I analyze your site’s structure, internal architecture, and other critical factors which are weighted within the search engine algorithms to provide feedback on where improvements are needed to enhance your search rankings.
2. *Keyword Research*: I use sophisticated tools to determine the best keyword strategy for your website. This involves considering your niche, studying competitors, and understanding what your potential customers search for. This will guide the language we use across your sites to ensure maximum visibility.
3. *On-page SEO*: This refers to the optimization of both the content and HTML source code of your pages. I make crucial improvements like optimizing title tags, meta descriptions, and heading tags, ensuring a proper URL structure, adding structured data markup, and optimizing images and other multimedia elements.
4. *Off-page SEO*: Increasing your site’s authority is another critical aspect of a successful SEO strategy. My services here include effective link building which involves obtaining high-quality backlinks from authoritative websites and social signals. I also ensure your business is listed in the correct directories and your company’s info is consistent across the web.
5. *Content Marketing*: I believe that ‘Content is King’. I can help to enhance your website with valuable, informative, and original content that attracts and retains an audience. Quality content is one of the best ways to rank highly in search engine results.
6. *Local SEO*: If you’re a local business, it’s imperative to optimize your site for local searches. I help implement strategies that increase local visibility, such as optimizing Google My Business profiles, earning positive reviews, schema markup implementation, and managing local citations.
7. *Mobile SEO*: As mobile searches now outpace desktop searches, I ensure your website is mobile-friendly, loads quickly, and is easy to navigate on a small screen.
8. *Reporting and Analysis*: Lastly, I provide comprehensive reports showing the success of SEO campaigns, including keyword rankings, an overview of website analytics, and conversion tracking.
With all of these services in hand, I aim to be more than an SEO specialist for my clients: I aim to be a partner in their success.